QA NERD

2022-08-24 13:30:00 Tracking progress

Progress trackers are determinate indicators to represent where a user is in a journey. They inform the user what they have completed, where they are currently, and what's left to complete.

The power of showing progress is it provides ongoing feedback to the user. It also carves a clear path to completion for them, which increases the likelihood of making it to the end of the journey. Открыть/Комментировать

2022-08-23 13:30:00 Steps of the tracking progress

Determine your type of progress tracker

This tracker can be visible in many ways — a loading bar, a pie chart, numbered steps.

An experience with large sections would utilise numbered steps, or "milestones". One overall journey that has incremental steps would utilise a loading bar or pie chart better, perhaps with an overall percentage.

Create your states

A progress tracker with milestones needs to show 3 states:
- What's been completed
- What's currently being completed
- What hasn't been completed yet

Assemble your tracker

Final touches can include grouping your sections by milestone, and deciding how you want to label each milestone (by number or by title). Открыть/Комментировать

2022-08-18 13:30:00 Optimize the Site for Increased Conversions

From the homepage to the product pages, every step of the way has opportunities for boosting conversions. Buttons, banners, menus, text, and media all come together as one driving force, pushing customers to purchase items from your store.

It's very possible you have everything optimized for the search engines. It's very possible your products are appealing. But your sales could suffer if you don't have the right conversion elements essentially telling people what to do in order to make that purchase. Открыть/Комментировать

2022-08-17 13:30:00 Some thoughts to improve SEO

Complete extensive research on the keywords that are easier to target yet still have the potential for results. Utilize paid or free keyword research tools, and make a list of the ones that you can use on the general company pages as well as the specific product and category pages.

Get rid of all duplicate content. If you're just getting started, avoid all desires to simply copy and paste content from one page to another.

Utilize the selected keywords in other areas like URLs, product descriptions, page headers, alt tags, blog posts, and meta titles and descriptions.
Consider rich snippets to improve the visual schema markup on your search engine listings.

Look into getting your products listed on Google Shopping.

Make sure your pages are optimized for speed. Much of this has to do with the hosting from your ecommerce platforms, but can also be improved by using optimized media, caching, and lazy loading.

Make it a priority to link to your top pages like the homepage. Открыть/Комментировать

2022-08-16 13:30:00 Optimize All Ecommerce SEO Across Your Website

Many newer online stores turn to online advertising, social marketing, and paid content to bring more customers to the website. However, there's no denying that search engines will eventually have an impact on your conversions, so it's wise to start now.

The idea isn't to go through your website and try to cram as many keywords in there as possible. Instead, you should focus on writing brand-relevant copy that's engaging, fun, and conversion-optimized.

Search engines recognize content based on a myriad of factors such as its readability, value to the customer, and relevant keywords.

Therefore, after completing your well-written product and website pages, you can go through to naturally add high-performance, low-cost keywords that will eventually register with the search engines and drive more conversions. Открыть/Комментировать

2022-08-11 19:30:00 Steps of the tracking progress

Determine your type of progress tracker

This tracker can be visible in many ways — a loading bar, a pie chart, numbered steps.

An experience with large sections would utilise numbered steps, or "milestones". One overall journey that has incremental steps would utilise a loading bar or pie chart better, perhaps with an overall percentage.

Create your states

A progress tracker with milestones needs to show 3 states:
- What's been completed
- What's currently being completed
- What hasn't been completed yet

Assemble your tracker

Final touches can include grouping your sections by milestone, and deciding how you want to label each milestone (by number or by title). Открыть/Комментировать

2022-08-05 13:30:00 Homepage

As a recap, the homepage must immediately show new visitors what your company is all about. What is it that makes your brand unique? Do you have menu buttons, banners, and links ready to go for your categories, product pages, and collections? Открыть/Комментировать

2022-08-05 10:30:00 Ecommerce Launch Checklist: Prepare All Standard Website Pages

The homepage stands out as the most visited page on your website, but that doesn't mean you're done designing the entire website and adding content. Outside of product pages, your customers may want to learn more about your business, seek out ways to contact customer support, or even read information about your shipping policy.

Before linking to these types of pages from your main and footer menus, you must create the actual pages and fill them with content! Открыть/Комментировать

2022-08-04 13:30:00 Design What Your Customers See First – The Homepage

When someone comes to your site they have a choice to leave or keep looking around. If the homepage interface and navigation aren’t appealing for the ecommerce shopper, they immediately hit the road, but with some additions and tweaks to your first few pages, you can guide those customers through your site.

Here’s what you should include and double-check:

Include a nicely designed logo.

Make sure the site works on all browsers and devices.

Promotional graphics and links on the homepage.

Links to the most popular products.

Calls to action to push people to important sales pages.

Have a clear search field at the top of your site.

Display any specials, promotions, or free shipping options.

An area for the latest company/industry news.

Links to recent purchases and popular products.

An area to search for popular brands.

A store finder if necessary.

Language options if necessary for your ecommerce site. Открыть/Комментировать

2022-08-04 10:30:00 Ecommerce Site

When you start an ecommerce site you realize that there are loads of items that need to be checked, cross-checked, and tested to ensure that your customers have a quality user experience. From the website design to a sleek, quick checkout module, you must set up all of these elements to make the most efficient online store possible.

Otherwise, you run the risk of customers encountering broken links, unfinished product page content, or a checkout that's far from user-friendly. That’s why we put together an extensive ecommerce launch checklist to guide you through the initial stages of running an online store.

Consider this ecommerce checklist as your roadmap to success prior to making a single sale. It allows you to create the ideal interface, a beautiful website without any problems, all before the big show of launching your ecommerce store and building your business. Открыть/Комментировать