Маркетологи в айти

2021-03-24 14:38:18 Digital Marketing Manager, 3DLOOK

3DLOOK’s AI-powered mobile scanning solution for e-commerce companies enables consumers to find the right size/fit and visualize what clothing looks like on them before purchase, after uploading just 2 photos of themselves from any smartphone. It increases conversion, decreases returns of apparel, and improves customer engagement.

Responsibilities
—Manage the 3DLOOK’s website, work over CRO and optimize website’s performance, collaborate with SEO specialist to ensure top ranking positions
—Build, plan, optimize and grow existing digital marketing channels; identify, evaluate and execute activities to drive traffic and conversions
—Identify market trends and brainstorm new and creative growth strategies through various channels
—Plan and execute paid marketing campaigns across a variety of channels, in addition to running experiments to optimize performance
—Developing clear messaging and creative briefs for paid ads strategy.
—Oversee the company’s attendance at online events
—Help marketing and sales departments with presentations and other marketing activities.

Requirements
—Experience with B2B tech products (1 year +)
—Experience in the fashion industry would be a plus
—Experience with website management and all major digital marketing channels
—Strong analytical and problem-solving skills with a keen eye on improving acquisition costs
—Exceptional communication and project management skills
—3+ years of proven work experience as a digital marketing manager, B2B growth, lead generation manager or similar positions

Location
Киев, Одесса, удаленно

Подробнее сюда Открыть/Комментировать

2021-03-16 11:48:16 PPC specialist, Doc.ua

Doc.ua (входить до EFI GROUP) — медичний онлайн-хаб, заснований у 2014 році. Ми робимо медицину зручною в онлайн: пошук та запис до лікаря чи на діагностику, виклик лікаря додому, аудіоконсультації, знижки на аналізи, замовлення та доставка препаратів. Наразі всеукраїнська база Doc.ua налічує понад 11 тисяч лікарів, більш як 1,5 тисячі медичних закладів з усієї України та 500 провідних лабораторій. Користувач медичного онлайн-хабу може швидко та зручно вибрати необхідну послугу у найкращого лікаря чи лабораторії. Doc.ua пропонує понад 300 тисяч реальних відгуків від клієнтів. Сервіс доступний у режимі 24/7, він є абсолютно безкоштовним для користувачів.

Responsibilities
- Запускати і оптимізувати рекламні кампанії на установки мобільного застосування та in-app події;
- Аналізувати дані з додатка та веб сайту в перерахованих вище аналітичних інструментах для визначення гіпотез і точок зростання;
- Побудова медіапланування і запуск рекламних кампаній в Display Video 360;
- Постановка завдань на дизайнера, для всіх рекламних майданчиків;
- Налаштування тегів і цілей в GTM Engagement ecommerce, Floodlight і інших;
- Постановка завдань по оптимізації пошукових performance кампанії в Google Ads;
- Планувати, запускати і оптимізувати рекламні кампанії в YouTube;
- Запускати і оптимізувати performance рекламних кампаній в Facebook Ads;
- Контролювати використання бюджетів і виставляти рахунки на поповнення рекламних інструментів.

Requirements
- Успішний досвід роботи на аналогічній позиції від 2-х років;
- Налагодження та оптимізація рекламних кампаній в Google Ads, Facebook Ads, Apple search Ads, Display Video 360, TikTok Ads;
- Робота з системами аналітики App and Web — Universal google analytics, GA4, AppsFlyer, Firebase, Facebook Analytics;
- Просунуте використання Google Tag Manager;
- Побудова звітності в Data Studio, і інших BI-системах;
- Наявність сертифікатів Google Skillshop, Facebook blueprint;

Location
Київ

Детальніше сюди Открыть/Комментировать

2021-03-10 10:48:50 Inbound marketing specialist, Forma Pro

Hi! Do you think you're pretty good at B2B content generation and distribution but want to improve your skills? And what about an analytical background to track and improve the results of your work ongoingly? So, probably this may be a good fit for you.

It`s a possibility to work and get experience in good-managed team and deepen your expertise under the guidance.

Details:
Ideal candidate profile:
— At least 1 year of experience in digital marketing (B2B);
— English level both verbal and written: Upper Intermediate/B2+;
— Experience in conducting marketing researches;
— Experience in creating technical tasks for generation landing pages, blog posts, white papers, case studies, and other marketing collateral;
— A strong understanding of digital marketing channels;
— Experience with customer segmentation, profiling, and targeting;
— Proficiency with analytics tools and web traffic reporting;

Responsibilities:
— Conduction of TA/potential markets/niches researches, including seeking and analyzing competitor marketing and sales activities;
— Technical tasks for generation landing pages, blog posts, white papers, case studies, and other marketing collateral;
— Seeking customer insights to develop, implement, and manage further marketing activities based on the data revealed;
— Сonducting of customer interviews;
— Work with marketing, tech, and sales to help write and present product roadmaps;

Would be a plus:
— Experience in content distribution via different channels such as Quora, Reddit, LinkedIn, Facebook etc.;
— Experience with SEO;
— Excel and Google spreadsheet skills for data analysis;
— Experience in building and optimizing Facebook campaigns;

We offer:
— Comfortable working space (not openspace) in the city centre;
— Flexible working hours, no micromanagement;
— Paid vacation;
— Salary in USD corresponding to your skills;
— Team with flat management structure where your opinion matters;
Location
Kharkiv

Contact us here Открыть/Комментировать

2021-03-03 13:18:31 Content Writer, Maxitech Software

Maxitech is looking for a creative thinker with excellent writing and research skills to help us elevate that work as our full-time, in-house copywriter. As a member of the creative team, our copywriter will write and edit copy for a variety of projects (including print, web, mobile, video, and social media), working closely with the accounts and design teams to brainstorm ideas, create concepts, and develop messaging.
We are looking for passionate, enthusiastic personnel who knows how to work as part of the team.

Responsibilities
—Interpret creative briefs to develop and produce creative concepts through execution on assigned brands
—Research and understand the client’s needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings
— Write original copy and edit content for a range of corporate marketing and communications materials
— Collaborate with a team of account managers and creative staff from concept development to delivery of the final product
— Present copy concepts and final deliverables to the internal team, and to client representative as needed, and participate in client pitches on occasion
— Revise copy based on internal and client feedback/direction

Requirements
—Advanced English
—Minimum 4-5 years of professional copywriting experience with a solid portfolio of work —Exceptional (how to check) writing and research skill
—Ability to work independently as well as with a team to meet deadlines
—Excellent organizational skill and multitasking ability
—Proficiency in Microsoft Word, Excel, and docs

Location
Киев

Подробнее сюда Открыть/Комментировать

2021-02-23 11:16:26 Copywriter, Astound Commerce

Astound Commerce - глобальна команда експертів електронної комерції. Ми забезпечуємо повний цикл послуг: від планування, дизайну, розробки та підтримки рішення до його просування й операційної аналітики.

Responsibilities
—Produce engaging and relevant communications on a variety of subjects for internal and external channels;
—Manage and contribute content to internal communication media such as the company blog, news digests, letters, corporate magazine etc;
—Create content for external media to promote Astound Commerce brand awareness and support hiring;
—Proactively build and manage relationships with key stakeholders across a range of Astound Commerce engineering centers in six countries globally;
—Proofread messaging, story development, and any other produced materials for accuracy, clarity and consistency;
—Serve as a communications expert consultant for internal stakeholders, driving best practices;
—Establish and maintain strong, ongoing relationships with Corporate Communication and Global Marketing teams.

Requirements
—3-5 years of experience in PR/Corporate Communications/Marketing/Digital;
—Fluent English and solid knowledge of writing/proofreading/editing techniques;
—Strategic thinker with strong interpersonal skills, maturity and experience communicating with a diverse range of stakeholders;
—Experience with social media platforms, emails marketing services (MailChimp, Pardot etc.);
—Experience in social media management and Google Analytics will be a plus;
—WordPress experience is preferred;
—Strong organizational skills and ability to multitask and prioritize.

Location
Киев

Подробнее сюда Открыть/Комментировать

2021-02-16 12:36:51 Marketing manager, Indeema Software

Indeema Software Inc. is an IT company that provides full-cycle Software Development. Our headquarters is in Seattle, Washington and technical office in Lviv, Ukraine. We are experts in IoT (Internet of Things), Blockchain, Web and Mobile Development, UI/UX Design and Industry 4.0 — Equipment diagnostics.

Responsibilities
—Define and implement short- and long-term marketing strategies, inbound and outbound marketing campaigns (products/brand);
—Set KPIs and budgets for marketing activities;
—Drive the company’s product and services offers, market research, market intelligence;
—Work with sales department, copywriters, designers;
—Analyse traffic and advertising channels.

Requirements
—SEO & content strategy;
—Marketing in the IT industry ( 1+ years);
—SMM, PPC, email marketing;
—Understanding of service business sales and marketing process.
—Upper-intermediate level of English;
—Great analytical and data research skills;
—Responsibility, creativeness, self-motivation and initiative.

Location
Львов

Подробнее сюда Открыть/Комментировать

2021-02-11 12:10:38 Senior Content Marketer, Xenoss

Xenoss is software development lab focused on building data-driven solution for marketing and advertising industry. We build audience statistics trackers, user behaviour prediction systems, user journey optimization solutions, DMP/DSP/SSP systems, location data processing systems, email automation systems, segment builders, etc.

Responsibilities
— Cultivate content marketing strategies targeted at driving traffic, engagement, generating leads, delivering sales, retaining customers and building brand awareness.
— Create your own content and edit colleagues’ content across owned, earned and paid platforms, in a variety of formats (blog posts, guest posts, e-books, case studies, video scripts, social media posts, website content, brochures).
— Seed the content, utilize link-building best practices
— Become really knowledgeable about Xenoss services and differentiation points to address the target audience with meaningful customer benefits.
— Conduct your own in-depth research, interview internal and external collaborators to extract knowledge and insights for your copy
— Collaborate with designers to enrich your copy with visuals
Build relationships with thought leaders and nurture brand awareness, while gathering knowledge of industry trends.
— Apply SEO, content development, distribution best practices to effectively tailor content for audience personas.
— Manage the editorial calendar, regularly measure progress and results to apply data-driven insights to future content strategies.
— Establish strategies for media relations, create the corresponding content including press releases, guest articles and presentations.
— Research the market and identify areas for improvement in the existing content
— Proactively review and improve copy across all consumer touch points

Requirements
— 3+ years of experience as Copywriter, Content Marketer, Content Strategist at a tech company or similar role
— Solid portfolio featuring a wide range of real work across channels
— Excellent English language proficiency (Advanced/Fluent)
— Impeccable writing and editing skills
— Determination to dig deep to explore, fact-check, and describe a topic in full
— Ability to break down complex market concepts into clear pieces and transform them into compelling and easily digestible content
— Good understanding of marketing, sales, customer care specifics for b2b
— Experience with SEO and marketing analytics tools
— Experience with link-building
— Detail orientated and attentive editor and proofreader
— Ability to receive constructive criticism in a healthy and productive way
— Solid time-management skills
— Cooperative and positive mindset

Location
Киев

Подробнее сюда Открыть/Комментировать

2021-02-01 17:41:44 Copywriter, Erbis

Established in 2012, Erbis is UK IT-Services Company with the development center in Eastern Europe (Ukraine). Our company consists of experts in the software industry, especially in cloud computing, enterprise development and outsourcing. We focus on design and development of turnkey innovative software solutions for worldwide customers.

Responsibilities
—Writing blog articles (5-7 per month).
—Creating CTA messages.
—Working on infographics/illustrations ideas.
—Writing content for landing pages.
—Adding content to the website via WordPress.
—Writing guest posts and PR articles (1-2 per month).
—Writing posts for Medium/Quora/Reddit (1 per month).

Requirements
—Upper-Intermediate English is a must.
—3+ years of experience in copywriting proofed by portfolio.
—Writing skills. Your work will need to be well-written, original, persuasive, and interesting to read.
—Ability to research and get into new topics quickly.
—Attentivenes to details.
—IT & Business domain understanding.

Location
Днепр

Подробнее сюда Открыть/Комментировать