SMM Specialist, Beetroot | Маркетологи в айти

SMM Specialist, Beetroot
Swedish provider of IT consulting services based out of Ukraine. We build teams of developers and designers from Ukraine for European, Israeli, and North American IT companies and successful start-ups. We work within an informal atmosphere based on equality, personal responsibility, and trust.

Responsibilities
— Developing and maintaining Beetroot Social Media Strategy and Content planning;
— Creating and posting content to all social media channels such as Facebook, Instagram, LinkedIn, adapting content to suit different channels;
— Basic retouching of images (text and color) in graphics editor;
— Work with copywriters and designers to ensure content is informative and appealing;
— Engaging with social media users by responding to fans and followers, seeking out new leads;
— Ensuring progress on all platforms by using analytical tools such as Google Analytics, Facebook Insights, and LinkedIn analytics;
— Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity.

Requirements
— 2-3 years of working experience with corporate social networks or maintaining brand pages (1+ year in IT field);
— Experience in working with designers; general awareness of the IT-sphere;
— Previous experience with using any graphics editor, such as Figma, VSCO, Sketch, Adobe Photoshop, Adobe Illustrator; good graphic taste;
— Excellent verbal and written communication skills, tuned to think outside the box;
— Perfect Ukrainian with strong ability to think well in Ukrainian;
— Written Upper-Intermediate English, the ability to improvise and create content in live English;
— Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful short post to use effective storytelling techniques;
— An eye for detail and the ability to work accurately with pedantic literacy;
— Knowledge and understanding of Facebook and Instagram algorithms;
— Strong skills in data analysis and interpreting statistics;
— Willingness to change and adjust content for the audience (brand sense and willingness to think independently);
— Ability to balance the tone of the company voice (informal but not familiar);
Friendly, open-minded, and active individual with vivid curiosity about other people.

Location
Kiev / Kharkov / Odessa / Ivano-Frankivsk / Zhitomir / Kremenchug / Poltava

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